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CHANDRANI PEARLS
Google MyBusiness page views: increase of 10.12%
Increase in online sales during festive season
Increase in offline sales during festive season
Chandrani Pearls has traditionally operated on a franchise model; their e-commerce site delivered only minor sales and was not up-to-date technologically. The challenge for QA was to move the brand towards an omnichannel model that would complement the current setup.
YMCA
About assistance options
Personalized camp schedules
On how to register
About chosen camp/club locations
About programs/activities chosen
The YMCA GTA wanted to convert a traditional, print-based summer camp program guide into a web-based version on their website in order to save money on printing costs.
PRINCESS MARGARET CANCER FOUNDATION
Over virtual #NoHairSelfies goal
Over gross revenue goal
Hashtag in Canada
Over app downloads goal
Over net revenue goal
Website views
As the PMCF’s first-ever socially driven digital fundraising event, the #NoHairSelfie campaign set a new standard in cancer fundraising. The social media-based campaign invited “hair-ticipants” to show solidarity with cancer patients by shaving their heads either actually, or virtually via the #NoHairSelfie app.
YMCA
Average page views
Free Pass Page Total Unique Traffic
Total Unique Traffic
Of page views were for 2-week-free-pass
New Memberships
YMCA GTA wanted to boost memberships to their gyms and fitness programs, which are their main sources of revenue. 4D’s digital health and fitness acquisition campaign focused on a no-commitment, introductory pricing and free trials promotion approach which exceeded all expectations.
RESNET
Increase in Brand Mentions
Cost per Visitor Acquisition
Website views
Of visitors searched for local HERS Raters
Increase in HERS Rated Homes
Unique Visitors
The HERS marketing campaign was launched with the purpose of educating consumers about the HERS Index, empowering HERS raters by generating interest in their services, and supporting RESNET’s builder partners by creating awareness about energy efficient homes.
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